When the objective is to draw as much attention and interest as possible on an initiative, one have to say that putting 50 naked boys and girls into a giant condom definitely gets the job done.
This installation was realized in Tel Aviv with the aid of Durex, and was meant to create HIV awareness and promoting safe sex - the event was broadcasted exstensively the days after its realization, with more than 40 journalists reporting the news.
Tuesday, May 25, 2010
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment