A fresh take on the classic "MY HUSBAND!!!!" situation - weird advertising (publicizing a sex ring) that incites men to win their women back from an unusal adversary!
There's nothing more conventional than using sex in advertising to draw the consumer's attention - it always worked, and it always will.
Still, as you're about to discover on this container of unusual sex-themed advertising, it doesn't mean that it can't be more than unconventional with the proper creative effort - especially when the goal is to shock, create buzz and fuel controversy. And, obviously...to sell.
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