Slap that ketchup...slap it

In the reign of social media and digital marketing, the more "traditional" of the guerrilla marketing campaigns, the stickering, is slowly fading into obscurity...but every now and then a creative idea comes up to remind us of it's value

An erotic shop, specialized in fetish\sadomasochistic toys, conducted a guerrilla campaign in the nearby fast foods, restaurants and so on, to attach to ketchup bottles a very peculiar sticker

Everybody knows how to make a ketchup bottle work - you "slap" it from behind...this simple action takes a whole different meaning when you find the stickers above at your table: pure genius.

 

Just some guilty pleasure posters

A short collection of funny posters - the first one is for the most revered brand in the industry, Playboy, which toys with a situation familiar to many men: quickly hiding what they're really doing

Marketing empathy: guaranteed

The next ones are visual ADs for a sexy shop (LoveStore) who lightheartedly proclaims "make sex not war", and explains the concept in a literal and clear way

Sex is a game

Nice piece of visual advertising which fuses together two far-yet-close aspects of sex: playing and kamasutra (and its somehow classic draw style)

 

The payoff is: "Let your fantasies go out to play" - Erotika (sexy shop)

Basically what we have here is a sorta of "visual play on word" of the expression "sex toys"!

Lions are bored of traditional sex

Viral-video-wannabe for SexyAvenue, an online sexy shop - I have to say that attaching the advertising of an online sexy shop to a viral video is a clever and practical idea: after the viral aspect of the video catches the attention of the viewer, a simple (and anonimous) link is shown.

At this point the viewer can satisfy his curiosity with a simple click without the embarrasment of actually entering a sexy shop - the mild\spicy tone of the video helps in getting the job done!

Cucumber Abuse: an ethic problem (that CAN be solved)!

Yet another "fruit" campaign, in which a poor (?) cucumber runs away from a life of slavery, lived by millions of other vegetables - at the end of the advertising the audience is told that they can do their part to help...by going to Sara's Secret Sexy Shop.