So what? In this genious piece of advertising, the actual FHM promo can only be seen by tilting back the monitor of your pc...
...which means that anybody else (your boss, or anybody looking at you from the shoulder) will just see the boring graphs!
The video is clearly a viral sensation, and the fact that it's completely in German (it's for FHM Germany) could probably (and paradoxally) help its spreading acorss the net, thanks to the "see if you can see it" effect that will accompaign every foreign forward
Expect to see imitators of this technique in the near future!
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